Production Company

To maintain the suspension of disbelief for our audience and for our film trailer to seem as realistic and authentic as possible, Zach and I decided to create our own production company to make our trailer and the supposed complete production seem all the more realistic. As the film trailer which we are producing fits purportedly into the genre of Social Realism, we decided to reflect this fact in the name of our fabricated production company. We named our production company "Indi-Pendent Productions"; we chose to name our production company in this way as through the separation of the two units of the word independent through the use of a Haiphong and the intended, incorrect spelling of the first part of the word "Indi" emphasises the colloquialism of the genre of social realism as "Indi", films of the genre are often termed in this manner as through this labelling by film goers they are singled out and labelled as markedly different and unique. However, through the spelling of our production company name, we have chosen to emphasise the fact that the films this fictitious studio would back and subsequently produced are different and this is a fact we were keen to emphasise through the abnormal and markedly unique spelling of the word "Independent."      


We chose to illuminate our logo in a darkened shade of emerald green to connote to the audience the subject matter of the trailer prior to viewing it. We believed that the use of the colour green would systematically aid viewers in their depiction of upcoming events in the trailer and they would know that the subject matter of the trailer would be inclusive of the world of drugs and the dark consequences associated with partaking in their recreational use. We believed that the use of the colour green would symbolise drugs most potently as the connotations of health whilst suggesting health and wellbeing are in direct contrast to the subject matter of our trailer, depicting the other far more negative side associated with drugs in society which we were hoping to replicate in our finished trailer. The isolation of the green colour used on the font surrounded by an impenetrable black background made the logo and more importantly, the fictitious company stand out and become obvious and apparent to the viewer which was our main focus when creating the logo.


I believe if our production company did exist in real terms it would be similar in nature to existing studios such as Film4 and BBC Films, organisations that help fund small directors with their commercial short film ventures, most notably of the Social Realism genre. I am proud of the production company that we have created as I feel the logo is both simplistic, recognisable, bold and memorable, attributes that we are keen not just to be possessed by our production company logo but our film trailer production in general.